Category: Blog Content

Creating great content is at the heart of blogging! This category covers everything you need to know about BLOG CONTENT. Discover…

and more…

How to write the perfect ‘About Me’ page for your blog (with examples and worksheets)

It’s probably one of your most visited pages and a HUGE opportunity, but are you wasting it? Here’s how to…

Site structure is a hugely important, but often overlooked, part of SEO. In this guide I share why site structure…

What exactly is personal branding? And why is it so important for bloggers? Lucy Down, brand designer and personal branding…

Is it possible to write a great blog post that appeals to your readers AND performs well in search engines?…

Good news: blogger’s block is easily cured! Read my 17 tips to overcome writer’s block for bloggers and never stare…

What is cornerstone content? How can it improve your SEO? How can the Yoast plugin help? Find out in my…

Every blog should have a blog content calendar! Also known as an editorial calendar or marketing calendar, this fab tool…

So, you’ve written that awesome blog post. Your cursor is hovering over that publish button. STOP! Make sure that you…

Are you always stuck for blog post ideas? Want to create a blog content plan for a whole year in…

Choosing your blog topic can be so hard! There are so many options. You can blog about almost anything. But…

How do you write a blog post that will actually work? A blog post that your readers will love and…